To understand where the term long tail came from

You have to think of a graph that has the frequency of searches on the x-axis, while on the y-axis it has the competition around the keywords . the long tail explained in Italian As you can imagine, the higher the frequency of searches, the higher the competition and therefore the cost: in that area of ​​the graph you will find dry keywords such as “SEO”, “positioning”, ” link building ” . On the other hand there will be the true multitude, the terms with less frequent searches and with low and very low competition and therefore costs, a very long “tail” of keywords to be exploited. Hence, therefore, the term long tail keyword: long tail .

How to find the right keywords for your long tail?

Here you are, you Taiwan Telegram Number Data have therefore understood that the perfect keywords to exploit the long tail are those made up of 3,4,5 words that perfectly and specifically define some of your offers, be they specific products or services. But how do you find the perfect long tail keywords for your business? Well, I have to say that there are really many ways. The first – as in most cases – is to use your head. Let’s say you are a consultant. Stop banging your head about positioning yourself with the keyword “consultant”, and instead start focusing on long tails like “consultant + your city” example.

SEO consultant Cagliari or consultant of web marketing in Cagliari

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And then push Saudi Arabia phone number database your brains even further . And you will arrive at an incredible and bombastic – and damn effective . Web marketing consultant Cagliari specialized in positioning on search engines” . Do we bet that a user who is looking for you will most likely write these exact words on Google , and not simply “consultant”? You don’t care about attracting the attention of those looking for a bankruptcy consultant in Turin, right? Think about who you want to search for you and formulate the perfect keywords for your long tail SEO . But hey, your head isn’t the only possible tool for finding your long tail keywords.

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